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software publishers thought of you (including HubSpot), and invented marketing automation. Kecece? It's a nice Anglicism to define a tool that allows you to set up automated scenarios. Ex: if a contact fills out such a form, send him such content with such a personalized email if a contact has made an appointment with one of your salespeople, send an immediate notification to the salesperson (by zone, type of customer, type of request, etc.)
with all the information needed to manage the request (and a link to the Poland phone number list contact's file in your CRM). in e-commerce, if a contact has abandoned his basket (because he saw that he had to pay 75€ of delivery for a 45€ microwave), you can send him a coupon so that he validates his basket within 2 hours. multiply-clients-web-automation Sky is the limit! Or almost. Let your imagination run free to create scenarios that will give your prospects what

they want, when they want it. You manage to keep a flow of visitors on your site, you manage to convert them into hot prospects? (ready to buy). Now we have to turn them into customers! Define a sales process aligned with marketing, to convert your prospects into customers Your marketing department has put in place everything needed to “return from the lead”.
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