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Please evaluate this before offering a trial. 4.- Ebooks Ebook Lead Magnet Again, a lead magnet makes use of education and training to attract interested people. In this case you can also build on an experience and make attractive and unique digital books. In fact, if you're selling an ebook itself, you can combine it with a free trial and give users a small sample of a few pages that they hook into buying the full product from you. The possibilities are endless, it's about being creative and knowing what your audience wants. Remember to choose a topic that solves a problem for your audience. Create attractive layouts and covers. Use banners to promote your free ebook.
Studies or reports To use this example of a lead magnet you definitely have to be a reference in your sector. Preparing statistical reports and analysis of any kind requires significant resources at the methodological and field work phone number list level. However, this is not an impediment. These types of studies usually attract the attention of a specific audience, so you will attract qualified leads. In addition, its disclosure allows you to increase your authority (through links) and brand recognition. In this way it benefits the positioning and web traffic.

Coupons and discounts Although it may seem unrelated, discounts and coupons are also a lead magnet when you offer them in exchange for a registration. If you have an online store, this is the most favorable option for you. It is about offering an attractive offer for people who decide to register on your landing page. Normally the discount percentages are low, a maximum of 20%, since it is not a question of incentivizing the immediate and direct purchase, but of obtaining a lead. You must also evaluate the cost per lead to establish the discount percentage. Advantages of using the lead magnet examples.
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